Throughout my time at AFCD, I undertook a variety of design projects dedicated to advancing the Animal Management Department's crucial initiatives. This journey involved the creation of an array of promotional materials, meticulously crafted to not only captivate but also to instill a sense of responsibility towards animal welfare. These initiatives spanned from developing captivating educational souvenirs to crafting informative leaflets, with each design meticulously tailored to engage kindergarten students and participants in educational talks. Every project was strategically designed to not only educate but also to inspire a deeper understanding of the duty of care we owe to the animals.